Archive for the ‘Marketing’ Category

Giving Away Virtual Assistant Services to Attract New Clients

Wednesday, March 21st, 2012

Tallent Agency VA Services

The first challenge to getting new clients is getting them to trust you with their businesses and their money. It’s not an easy challenge to overcome. That’s why the technique I’m going to share with you in this article WORKS and works well. What I’m suggesting is … working for FREE (do I hear a big gasp of horror from the audience?).

Why work for free? Well, it makes sense. Many virtual assistance companies offer a free consultation where the client can ask questions and you can explain your process. You need to stand out from the crowd and win the business.

Here are two reasons why offering a free sample of your services works:

It eliminates the risk factor. Business is risky from all sides of the fence. It’s risky for you and it’s risky for the person doing the hiring. He or she will be trusting you to work for his or her business and get results. They’ll be taking their valuable time and money to invest in your services and they want to choose wisely. You help them not waste their time by proving yourself before they ever pay a penny.

It builds the relationship. Working well together is all about having a good relationship. It’s really hard to do great work for someone who doesn’t like you and vice-versa. If you offer a little sample of your work you can create an instant relationship and they will usually like you already! That’s a great start.

Before I get the fifth degree from some die-hard virtual assistants, I’ll admit that this technique of getting new clients is risky. You just need to be smart about what you’re doing and you’ll eliminate a large part of the risk.

You’ve probably heard the saying “Why buy the milk when you can get the cow for free?” Yes, some unscrupulous marketers may go around getting freebies and never be willing to pay, so that’s why it’s your responsibility to do your research and hand-pick the clients you want to work with.

That’s right. Don’t just take any ol’ Billy-Bob who comes to hire your services. Make sure she is the kind of person you want to work with, will most probably love to work with and who you can create a rewarding relationship with. When I used this technique for my own business I went to online marketers who I already had a relationship with and whose business models I greatly admired. This allowed me to know exactly who I was going to be working for. It also gave me the added bonus of learning what they did in their own businesses to make them great successes!

If you’re thinking giving a sample of your work away for free might be a good idea for you, here’s a bit of a game plan:

 Offer a small sample of your work; one or two hours would be good.
 Offer the work with no-strings attached; they’ll hire you if you’re needed.
 Only offer to people who are interested in hiring and who need the help (research).
 Do an amazing job.
 Ask for referrals and/or testimonials in exchange for your free work.

Finally, this isn’t a technique to do all the time. It’s one you will use for a hand-picked group of highly sought after employers. Try it once and see what happens. You really only need one good high-profile client who loves your work to get great referrals for a long time coming.

I have done this both with great success and the expected wasted effort, you might say.

I love to proofread and edit so did this for several web sites with just the promise to have the caption “Edited by Jan Tallent” with a link to my VA site. So far, of the 5 or 6 I did this for, only one has kept her word but we do live and learn AND I know that I did it.

Plus, to be honest, I turned 2 of them down later for paid jobs because the trust factor was destroyed when they did not keep their end of the bargain and that is the biggest thing with me – my word and yours 

Wishing you all of the best in your client-getting goals.

Remember, I am a Virtual Assistant who LOVES to do editing and proofreading
assignments along with research, blog posts, article submissions
and social media maintenance!

Why not Schedule a Project now?

3 Ways To Use PLR Products To Boost Your Blogging

Friday, February 4th, 2011

Tallent Agency VA Services

Blogging requires you to produce quality content on a regular basis.
If you do not have a ghostwriter writing your blog content, you
will need to spend some time writing some blog posts.

(Private Label Rights), also known as PLR – articles and e-books are
very popular and can help you to unleash the power of your blogging.

This article outlines how you can use PLR content to make your blogging quick and easy.

1. Buy PLR articles or e-books and customize them into blog posts. All you have to do is to look for PLR content that relates to your niche, break that content into smaller pieces and customize it to make it unique.

For search engines to index your blog and drive traffic to your blog, you need to have unique information. After you have customized this content, put it into blog posts. This process will make it easy and quick for you to generate content for your website.

2. Buy PLR articles and e-books, customize them into your own e-books and make them available on your blog for free. This will make your blog very informative and helpful, which will make your visitors want to bookmark your blog and visit it on a regular basis. These regular customers will generate you some sales as they are likely to buy more products
from you.

By using PLR content and customizing it into your own e-books and reports, you make it easy to create e-books or reports which you can give away on your blog. Writing e-books from scratch can cost you a lot of money or take a lot of time. PLR articles and e-books make it easy for you create your own products that you can post on your blog for your visitors to read.

3. To attract traffic to your blog, you can compile PLR content into special reports, make them unique and give them away to your list. In these reports, you can add the links to your blog. This can be very powerful because on your blog you will be selling more of your own products or affiliate products. Using this approach can help you sell new products to your list on a regular basis.

These three tips can help you use PLR content to increase the power of your blogging.

PLR content that you can quickly customize means that you can generate content
for your blog very quickly. PLR content is also fairly cheap. The more unique and fresh content you have on your blog, the more traffic you drive you to blog.

My best friend, Sharon and I put together the largest and most useful collection
of eBooks and reports, articles and web design images that we could find
and created my Health Site Superstore package.

It comes with three different options which are PLR or MRR or RR – which stand for
Private Label Rights, Master Resell Rights and Resell Rights, respectively.

Remember, I am a Virtual Assistant who LOVES to do editing, proofreading
and transcription assignments along with research, blog posts, article submissions
and social media maintenance!

Why not Schedule a Project now?

5 Tips To Make Blogging Easy

Saturday, January 29th, 2011

Tallent Agency VA Services

This is a great article that I got in a PLR ( Private Label Rights ) package and I thought I would share it here today.

Many bloggers find it difficult to blog regularly.

On the other hand, other bloggers find it easy to blog everyday.

As you are aware, for your blogging to be effective, you will need to add fresh content to your blog on a regular basis. This article presents five tips that you can use to make blogging easy.

1. Write your blog content in advance and save it so that it’s ready to be posted everyday.

When you have time to write, try to write enough blog content that will be enough for several days or for the whole week. You can write and save your blog posts on your blog, and all you have to do is to publish the posts everyday.

This means that on those days when you do not have the time to write, you can still post fresh content on your blog using the blog posts you would have saved.

2. Blog about a wide range of things that relate to your niche .

Think about any information relating to your niche which your website visitors will be interested in seeing on your blog. Identify the sub-niches in your niche and write about those as well. You should never run out of ideas on what to blog about.

3. Invite your blog visitors to leave some comments relating to your posts and your niche.

This is an easy way of getting unique content on your website. The more interaction you allow on your blog, the more content you will have on your blog.

4. Research and look for the key questions and issues that people in your niche are interested in, and provide information that addresses those questions on your blog.

Look in the relevant forums for the hot topics that people are asking about and provide answers to these questions on your blog. This will make your blog useful to your visitors because it will have information which your visitors are looking for. This gives you a wide range of topics that you can blog about.

5. Use PLR content, customize it and make it unique and break it into blog posts.

It is essential that you make the PLR content very unique to avoid being penalized for duplicate content. Using PLR content as a starting point for your blog posts means that
you will be able to create blog content easily and quickly.

Use these five tips outlined above to make blogging easy.
The more you blog, the more traffic you drive to your website .

Remember, I am a Virtual Assistant who LOVES to do editing, proofreading
and transcription assignments along with research, blog posts, article submissions
and social media maintenance!

Why not Schedule a Project now?

Welcome

Over the past 13 years, Jan Tallent has spent countless hours providing writers and webmasters with free friendly tips on how to correct spelling and grammar errors in their written material.

From the feedback received she decided that since proofreading and editing help was so desperately needed she should build a business around something she enjoys doing, while at the same time providing a valuable service to business owners and writers.

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Jan Tallent
Tallent Agency
Phone: (636) 220-7853
Email: jan@tallentagency.com
Twitter: @jantallent
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