Giving Away Virtual Assistant Services to Attract New Clients

Tallent Agency VA Services

The first challenge to getting new clients is getting them to trust you with their businesses and their money. It’s not an easy challenge to overcome. That’s why the technique I’m going to share with you in this article WORKS and works well. What I’m suggesting is … working for FREE (do I hear a big gasp of horror from the audience?).

Why work for free? Well, it makes sense. Many virtual assistance companies offer a free consultation where the client can ask questions and you can explain your process. You need to stand out from the crowd and win the business.

Here are two reasons why offering a free sample of your services works:

It eliminates the risk factor. Business is risky from all sides of the fence. It’s risky for you and it’s risky for the person doing the hiring. He or she will be trusting you to work for his or her business and get results. They’ll be taking their valuable time and money to invest in your services and they want to choose wisely. You help them not waste their time by proving yourself before they ever pay a penny.

It builds the relationship. Working well together is all about having a good relationship. It’s really hard to do great work for someone who doesn’t like you and vice-versa. If you offer a little sample of your work you can create an instant relationship and they will usually like you already! That’s a great start.

Before I get the fifth degree from some die-hard virtual assistants, I’ll admit that this technique of getting new clients is risky. You just need to be smart about what you’re doing and you’ll eliminate a large part of the risk.

You’ve probably heard the saying “Why buy the milk when you can get the cow for free?” Yes, some unscrupulous marketers may go around getting freebies and never be willing to pay, so that’s why it’s your responsibility to do your research and hand-pick the clients you want to work with.

That’s right. Don’t just take any ol’ Billy-Bob who comes to hire your services. Make sure she is the kind of person you want to work with, will most probably love to work with and who you can create a rewarding relationship with. When I used this technique for my own business I went to online marketers who I already had a relationship with and whose business models I greatly admired. This allowed me to know exactly who I was going to be working for. It also gave me the added bonus of learning what they did in their own businesses to make them great successes!

If you’re thinking giving a sample of your work away for free might be a good idea for you, here’s a bit of a game plan:

 Offer a small sample of your work; one or two hours would be good.
 Offer the work with no-strings attached; they’ll hire you if you’re needed.
 Only offer to people who are interested in hiring and who need the help (research).
 Do an amazing job.
 Ask for referrals and/or testimonials in exchange for your free work.

Finally, this isn’t a technique to do all the time. It’s one you will use for a hand-picked group of highly sought after employers. Try it once and see what happens. You really only need one good high-profile client who loves your work to get great referrals for a long time coming.

I have done this both with great success and the expected wasted effort, you might say.

I love to proofread and edit so did this for several web sites with just the promise to have the caption “Edited by Jan Tallent” with a link to my VA site. So far, of the 5 or 6 I did this for, only one has kept her word but we do live and learn AND I know that I did it.

Plus, to be honest, I turned 2 of them down later for paid jobs because the trust factor was destroyed when they did not keep their end of the bargain and that is the biggest thing with me – my word and yours 

Wishing you all of the best in your client-getting goals.

Remember, I am a Virtual Assistant who LOVES to do editing and proofreading
assignments along with research, blog posts, article submissions
and social media maintenance!

Why not Schedule a Project now?

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7 Responses to “Giving Away Virtual Assistant Services to Attract New Clients”

  1. Carmen Says:

    Promoting your freelance services is actually not very difficult, assuming you are good at what you do. My girlfriend and I promoted a graphic design business which we did as freelance artists. The main location we promoted through was Craigslist.com. We ended up meeting a professional musician with aspirations of constructing a children’s book. My girlfriend has been steadily working on it since earlier this year.
    Carmen´s latest blog post My shed plans elite

  2. Jan Tallent Says:

    That is great to hear, Carmen. Gives us all more hope or maybe another channel to try – thank you for your comments and best of success to you and your friend.

    Jan :-)
    Jan Tallent´s latest blog post Giving Away Virtual Assistant Services to Attract New Clients

  3. Jazmine Says:

    Skills required for the job vary from position to position but the basics include typing, data entry, scheduling appointments and making and returning phone calls or both..
    Jazmine´s latest blog post Freelance Writer Devon

  4. Jared Says:

    it is important to know how to find a great virtual assistant who you can trust with your personal information as well as to get the job done..
    Jared´s latest blog post Car Insurance Comparison Help

  5. Jan Tallent Says:

    This is so true, Jared – I trust that my almost 14 years of credibility and honesty on the net help clients KNOW they can trust me with their most valuable info AND my testimonial page is full of clients, past and present, who will vouch for that and for me :-)

    It is a huge step to hand over your log ins and total access to your sites and important stuff and I do not take that trust lightly, for sure.

    Jan :-)

  6. Ava Says:

    Even if you have the best product or service in the world, your organization will not be a success unless you have customers who purchase it. There are many ways to find and attract clients using basic marketing tools and strategies.
    Ava´s latest blog post Business Opportunities in the UK

  7. Jan Tallent Says:

    this is true, Ava – thank you for your comment.

    Jan :-)
    Jan Tallent´s latest blog post Giving Away Virtual Assistant Services to Attract New Clients

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Over the past 15 years, Jan Tallent has spent countless hours providing writers and webmasters with free friendly tips on how to correct spelling and grammar errors in their written material.

From the feedback received she decided that since proofreading and editing help was so desperately needed, she should build a business around something she enjoys doing, while at the same time providing a valuable service to business owners and writers.

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Jan Tallent
Tallent Agency
Phone: (636) 451-6213
Email: jantallent@gmail.com
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